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MOTIVATION FOR PHYSICAL ACTIVITY AMONG ATHLETES AND RECREATIONAL PARTICIPANTS IN SERBIA

Authors: Katarina Gačević

MODEL CHARACTERISTICS OF THE MORPHOFUNCTIONAL STATE OF HIGHLY QUALIFIED ATHLETES FROM VARIOUS SCHOOLS PRACTICING SANDA

Authors: Natalia Nikolaevna Zakharyeva

ACADEMIC GUIDANCE IN UNIVERSITY TRAINING SYSTEMS IN THE SPORTS FIELD: BETWEEN STUDENTS’ ASPIRATIONS AND AVAILABLE PROFESSIONAL OPPORTUNITIES

Authors: Abdelkader Naami, Nabil Kerfas, Salah Eddine Lefreid

DIGITAL PLATFORMS AND ARTIFICIAL INTELLIGENCE IN SPORTS MARKETING: BOOSTING CUSTOMER INTERACTION AND PERSONALIZATION

Authors: Nevenka Popović Šević

ORGANIZATIONAL AND MANAGERIAL CHALLENGES OF SPORTS AND MEDIA ORGANIZATIONS UNDER CONDITIONS OF DIGITAL TRANSFORMATION AND MARKET INNOVATION

Authors: Miloš Nikolić

DOPING (USING STIMULANT MEDICATIONS) AS A CRIMINAL OFFENSE AND MEDIA REALITY: AN ANALYSIS OF REPORTING ON PROHIBITED SUBSTANCES IN SPORT

Authors: Aleksandra Jovanović, Aneta Atanasovska Cvetković

THE INFLUENCE OF MANAGER’S ACTIVITIES AND CHARACTERISTICS ON STRATEGIC ACTION AND BUSINESS RESULTS WITH MODERATION EFFECTS ON MOTIVATION AND REWARD (EXAMPLE OF SERBIA)

Authors: Jelena Premović, Slaviša Jovanović, Sanja Dobičanin

THE IMPACT OF SOCIAL MEDIA ON THE PROMOTION OF RECREATIONAL SPORTS

Authors: Sara Dimovska

FROM RECREATION TO ELITE SPORT: CYCLING AS A LIFESTYLE AND ITS IMPACT ON HEALTH, WELL-BEING, AND SOCIAL CONNECTEDNESS

Authors: Dejan Dašić, Borivoje Baltazarević, Milan Stanković